The number of leads you receive from SOLD.com depends on several factors, including your rank, zip codes, and whether you are part of the Guaranteed Display (SGD) program. Here’s what you need to know to understand and maximize your lead volume.

Key Factors That Impact Lead Volume

1. Rank in Service Areas

• How It Works: Your rank determines where you are in line to receive referrals for a specific zip code. Higher-ranked agents have better opportunities to claim leads.
• Where to Check:
  • View your rank for each zip code in the Agent Portal under "Profile > Service Areas."
  • Contact the Agent Success Team for more information about your rank.

2. Guaranteed Display (SGD)

• Increased Volume: Sponsoring zip codes through the SGD program boosts your rank, giving you priority access to leads and increasing overall lead volume.
• Historical Data: The Agent Success Team can share estimated annual lead volume based on average leads historically received in specific zip codes.
• Patience is Key: If you recently joined SGD, remember it takes time for our Concierge team to make contact with clients in your sponsored zip codes.

3. Lead Type

• Appointment Referrals: Leads where the Concierge team has successfully scheduled a client meeting.
• Active (Non-Appointment) Leads: Leads where the Concierge team is still attempting to make contact.

4. Seasonality

• Referral volume fluctuates throughout the year, with higher activity during spring and summer and slower periods during holidays or winter months.

Best Practices to Maximize Lead Volume

1. Update Your Service Areas

   • Add all relevant zip codes to your profile in the Agent Portal to ensure you’re eligible for leads in those areas.

2. Join the Guaranteed Display Program

   • Guaranteed Display boosts your rank, increases lead opportunities, and provides access to additional contact details for active leads.

What If You’re Unhappy with Your Lead Volume?

• Not Guaranteed Display:
  If you’re unhappy with your volume, your rank determines your position to receive leads. Schedule a time with our Agent Success Team to discuss options for improving your rank or joining the Guaranteed Display program:
  Schedule Here.

• Guaranteed Display Agents:
  If you’ve recently joined SGD, it may take time for our Concierge team to contact clients in your sponsored zip codes. If you need to discuss your Guaranteed Display purchase or have concerns, schedule a check-in with our team:
  Schedule Here.

Need Additional Help?

For immediate assistance, chat live with our team in your Agent Portal or email us at [email protected].

By understanding how lead volume works and taking steps to optimize your strategy, you can maximize your success with SOLD.com leads. Whether it’s by improving your rank or joining Guaranteed Display, there are always ways to grow your business!